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The Inevitable Business of Change

Whether we like it or not, change is inevitable in our personal and business lives. With respect to business the ability to change and adapt to new technologies, new ways of thinking, and new processes will have a direct impact on whether a company will continue to be successful in the future. Businesses cannot afford to be left behind while competitors are moving forward and keeping pace with the ever increasing speed of change, especially in the area of Internet communication and business. For Ruby Lane, new ideas and the implementation of these ideas are the cornerstone to continued positive growth and site development, and thus success for shop owners.

Change can be a frightening experience to some, although many will not admit that fear is behind their feelings of discomfort and frustration. They may wonder why if something is working, why change it. An abrupt and unexpected change may result in a feeling of loss of control.

We must come to accept that change is a normal part of life - it is unpredictable and we must learn to anticipate it and prepare ourselves to handle it as best we can.

What can we do to prepare for change? There are steps we can take to cope with change, to embrace it and adapt to it and do it with grace.

There is Nothing to Fear but Fear itself. When a change occurs, take some time to think about it. View it from all angles. Understand that it may take some time to learn how to use a new Ruby Lane tool or process, and decide what you can do to gain control of the situation. There are those who would like advanced warning that a change is about to occur but this not always possible. One way to gain some insight into what the future might hold is to read and answer the surveys Ruby Lane sends out. Generally there are a number of questions that may give you a clue as to some of the things we are considering for the future. If we don't keep pace, we stagnate as a site - not a good long term prospect.

Look for the Positive Side of Change. Try to view it from the outside in. We recommend thinking not only in terms of just how it impacts you as a shop owner, but to also ask yourself if the change is beneficial to shoppers or visitors to the site. Is it a change to improve the infra-structure of the site? Will the change improve the speed of managing your shop, will it increase the space required to handle more visitors and transactions? It is a good idea to take a few moments and list the pro's and con's of a change, this may give you the information you need to accept the change and move forward.